Data on nesting densities of Bembix rostrata, a digger wasp inhabiting dynamic coastal dunes, were used to document the detrimental effects of trampling by cattle and vacationers. Both types of disturbance resulted in similar sand displacement and prey availability. Nesting densities of Europe's largest digger wasp declined dramatically with increasing trampling, probably below the critical population size. Hence, additional human disturbance, although resulting in similar environmental conditions compared to natural disturbance, significantly affected local population sizes. As a result, anthropogenic has to be avoided disturbance in order to restore or conserve natural dynamics and efforts to restore natural dynamics in a more natural way should be promoted. Although this is here only documented for one, large specialised invertebrate, the application of traditional management techniques, such as grazing by large herbivores, within newly evolved landscapes may introduce new pressures that affect pre-adapted species to natural disturbances negatively within short time spans.